Matching Services, Setting The Standards In The Field Of Law

By Olivia Mcdonald


Using online matching services is one of the fastest ways of getting the exact product or service you need. Will availing of their services be a guarantee for winning a case in court? Among many advocates, online legal matching services hold good financial prospects.

Traditional referral services and directory listings can only provide random choices while online legal matching involves a deliberate effort to come up with the closest match. Clients are provided online forms to fill out accurately so that their specific needs can be determined. Vying lawyers need to study these forms in order to determine the specific legal assistance clients need.

For lawyers who join matching companies, their loss for the fees they pay is no match to their gain in clients. Matching businesses argue that they are not involved in setting up specific client lawyer relationships but only accept requests from clients, and this should be reason enough to exclude them from the state ethics regulations. Unlike referral services, matching services do not screen clients. They do not decide which attorney the client should hire. All participating lawyers are given equal chances over cases that are within their fields of expertise.

How beneficial are these services to clients? It may work in either way. Some lawyers say that monthly or annual fees are more of an investment rather than a cost. Some lawyers have a different view.

Talking and listening to clients can be quite frustrating for lawyers if these clients end up not signing up. If lawyers deem that the case presented to them is controversial or sensitive, they have the option to meet with the client any time they want. Lawyers need such elbowroom to come up with a decision that they will not regret.

Competition is a natural consequence of progress and even online referral and matching businesses are beginning to be caught in its web. Because they don't want to be left behind, more lawyers are signing up.

Is there a definite number of clients or cases referred to an attorney? It all depends on the overall development in the area, with lawyers in urban places to expect more referrals than their counterparts in remote places. Are all matches successful? It is hard to tell. The matching companies receive the requests but they don't check on the matches. The volume of requests from clients are not uniform in all places and is determined by the level of progress in a place.

Aware of the growing competition in the legal matching field, owners constantly think of ways to improve their services to entice more lawyers to join. In order that lawyers and prospective clients can both make objective decisions on who to choose, some matching service providers do not reveal their identities to each other, at least during the referral period. By searching the Web, clients can visit online sites and supply information by completing certain online forms which are then emailed to the pertinent lawyers. The company then monitors the responses of the lawyers to know if they are interested or not. If there are lawyers who are keen on handling the case, the client is informed and takes his or her pick.

There are special offers that a number of service companies propose to lawyers for fees of up to $25,000 per year. This guarantee assures lawyers that no additional fees would be charged from them until they shall have earned income from the cases referred to them. Still other companies do it differently. Clients are allowed to view the roll of lawyers suitable for the legal service they need. In addition, they are allowed to withhold their names when sending the request. Such confidentiality will help build the trust of customers in the company.




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